The brand popularity is revealed by the preliminary survey making key focus on creative branding-related solutions. Entrees are judged by about 100 experts. Nominee brands are selected by awareness, popularity as well as by their creative advertising campaigns.

This year event will be attended by more than 100 top managers of the leading companies. Award Ceremony has honored guests: Gigi Ugulava, TbilisiMayor, Zaal Samadashvili, Chairman of Tbilisi Sakrebulo, Robert Chkhaidze, Batumi Mayor, Levan Konjaria, Chairman of Zugdidi Municipality Sakrebulo, Gocha Gvarliani, Chairman of Mestia Municipality Sakrebulo.

The winners will be granted with diplomas and Golden Brand Statue. The event will be broadcasted via television, radio, printed and online media.